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Mediafed reaches new territories
 | In the first quarter of 2008, we have branched out of the UK, France & Germany and into Russia, Sweden, Norway, Italy and Holland with an increasing list of premium publishers from these new areas |
Tuesday, 8 April 2008
New ad server launched
Our new, RSS specific, ad server was launched on 18th March to provide true optimisation of advertising campaigns in RSS feeds.
Almost immediately we saw the benefits of our IT team's labour with a sharp increase in CTR's and reported ROI. With the revised targeting we can offer it is a good time to seriously consider RSS for your current and future campaigns.
Monday, 7 April 2008
RSS Demographics
An interesting finding from our recent survey of RSS users showed that 83% of UK RSS subscribers were over 25, in France it was 74%.
Sunday, 6 April 2008