web.mediafed.com

Advertiser/Agency Solutions

What is RSS ?

RSS (Really Simple Syndication) or web feeds enable the online user to subscribe to the content that they want.

Across Europe we have formed strategic partnerships with the key publishers in each market, which offers you an unrivalled media platform for campaign placement.

With an ever-increasing minefield of online properties which one do you choose? What creative will work best? Share of voice, will my budget stretch enough?

Mediafed specialises in RSS ad placement, our offering is simple, a unique and uncluttered environment for targeted media campaigns within this specific content.

With best advice and practice we will ensure that your creative will work, your budget will stretch and you get the best of the online websites money can buy.

Working with leading publishers such as Incisive Media, MGN, Associated New Media, Centaur, Le Monde Group, Bauer, IDG and Shiny Media it will enable you to access niche and previously unavailable content within all the major business sectors - IT, Finance, Sport, News, Automotive, B2B, Travel, Lifestyle and Entertainment, Gaming.

As the RSS feed is driven by editorial content we can offer campaign targeting on a number of levels regardless if you are planning a local campaign or across the whole of Europe. Publisher Specific, Content, Contextual, Keyword, Genre and Geo our capabilities are almost endless.

Over the last year we have seen the medium go from strength to strength, impressions for July 2008 exceeded 300 million, more than double that of March 2008.

Please contact sales@mediafed.com for additional information.